Intelisent has seamlessly integrated QR Codes into our Webtrack product to provide marketers with a cutting-edge tool that sends information across multiple channels -- offline, on-line and mobile.
These QR Codes meet all the USPS requirements of the upcoming USPS Summer Sale, so our customers can receive a 2% discount in postage when QR Codes are used in marketing materials this Summer
Unique QRs Enhance Marketing
Intelisent has seamlessly integrated QR codes into our WebTrack IMb TracingTM product to provide marketers with a cutting-edge tool that sends information across multiple channels — offline, online, and mobile. These QR codes meet all USPS requirements, and the USPS is providing a 2% price reduction in postage when QR codes are used in marketing materials this summer.
Intelisent creates QR codes that are always relevant to the mail piece. The company’s robust infrastructure allows them to handle large volumes, and the QR codes are always unique and individual for each mail piece. The importance of this capability is that it leads qualified prospects to the advertiser’s website immediately, increasing the conversion rate in sales, (examples: mobile couponing, product/loyalty marketing, directions to the business, free mp3 downloads, customer feedback forms).
QR codes are two-dimensional barcodes that can contain alphanumeric text and feature URLs that direct users to websites. An advantage of the QR code is the ability to hold a large quantity of alphanumeric characters to link to even the longest website URL. The QR code is scanned on a mobile device, and leads the consumer to a mobile-optimized website that is unique to the individual recipient.
For more information about our QR offering or any of Intelisent's suite of services, contact Allison Schaff at 800-253-1944 or Allison.Schaff@intelisent.com.